The problem with having less time to write blog posts also means that I have less time to read them. Which is a shame, because in just a few days off the aggregator, I miss so much, including the recent, terrific string of postings by Peter Olson of Solo in Chicago. One neat idea that he offered a few weeks back is to use CLE as a profit center
[CLE] might be a profit center for you. I honestly don’t know but it must not be that difficult to get certified by the Supreme Court to qualify. I just got a mailing for a family law seminar put on by former ISBA President Bob Downs, Joseph Gitlin and a handful of others coming up. Not to be too cynical, but why should any of the fairly prominant lawyers in various practice areas speak for any of the bar association CLEs at this point when they can just form a small business of their own and profit from it?
The reason that Olson’s idea is so ingenious is that by offering CLE, you’re essentially paid to market. You collect revenue from teaching the CLE courses, but you also get yourself in front of other lawyers who might refer cases to you and establish yourself as an expert in the field. Why lose revenue marketing when with something like CLE, you can get paid for it?