My Shingle

November 2008

Imagining Your Blog Audience

November 7, 2008 by Carolyn Elefant

One of the best parts of blogging is the conversations it allows you to have with readers.  And if you don’t know who your readers are, well, then, imagine them, as I posted in this guest-post on Grant Griffiths’ Blog for Profit site.   Here’s a quick excerpt, but you should go over to Grant’s site […]

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Two Years: The Reason Why You Should Not Leave the Law Now

November 5, 2008 by Carolyn Elefant

With the economy tanking and the number of legal jobs declining, now may seem like a good time to leave the law.  Whether you graduated from law school last May and still haven’t found a job or whether you’re one of the growing number of biglaw casualties or a victim of a law firm’s forced […]

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Round Up of Posts on Marketing Lessons from The Election

November 5, 2008 by Carolyn Elefant

Throughout the election, I’d planned on writing a post on marketing lessons but didn’t get around to it.  Now that the election is over, this kind of analysis abounds, so rather than repeat it, I’ll offer this quick round up of some of the best, interspersed with my own commentary. Steve Harrison of MillionDollarAuthorClub offers […]

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How Tollbridge Businesses Can Provide An Annual Revenue Stream for Solo and Small Firms

November 3, 2008 by Carolyn Elefant

Yes, I still read the local newspaper (in my case, the Washingtonpost) in hard copy every so often, and today I came across this article on the value of annuity contracts — or as Warren Buffett calls them toll bridge businesses — to small service providers like heating or air conditioning contractors. So what’s a […]

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Tips on Meeting Clients At A Virtual Office

November 2, 2008 by Carolyn Elefant

For many solo and small firm lawyers, virtual office space offers the optimal compromise between an entirely home-based operation on the one hand, and renting full time office space on the other.  A virtual office arrangement, which may include a mailing address, receptionist service and per diem use of office or conference room space, enables lawyers […]

Read more Client Service 8 comments