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Tips for Family Law Practitioners

June 28, 2006 by Carolyn Elefant

Though not every family law case ends up like this one, nonetheless, family law cases are often fraught with more emotion and problems than any other type of case.  Clients often come with misinformation about the process and unreasonable expectations about how much the case should cost. While trends such as collaborative lawyering may address […]

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A Niche for Lawyers Who Want to Get AHead (of lettuce, that is!)

March 13, 2006 by Carolyn Elefant

Here’s an article, Lawyers’ ads seek to grow ag business, Silicon Valley (March 10, 2006) about a firm with an agriculture-based practice that’s embarking on a new marketing campaign that brands the firm as Lettuce Lawyers – Together We Grow.  It’s a neat name, with lots of potential for other taglines, such as Lettuce Help […]

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A Supreme Solo No More

March 3, 2006 by Carolyn Elefant

As more law firm bloggers turn solo (including this one), Supreme small firm lawyer Tom Goldstein, bucks the trend with his recent announcement that he’s moving on to join a large firm.  I’ve got mixed feelings about this one.  On the one hand, Tom’s move is testament to my belief that solo practice can take […]

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Counsel on “Of Counsel” Agreements

March 3, 2006 by Carolyn Elefant

Frequently, either in emails to this site or on my listserves, I see questions by lawyers asking about “of counsel” arrangements, from how to find these relationships to what kind of contract should be used to memorialize them.  So I was happy to see that Dennis Kennedy has done the work for us with this […]

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Two More Niche Practice Ideas

March 1, 2006 by Carolyn Elefant

On the surface, the two articles that I’m linking in this post have nothing in common or nothing to do with solo practice.  But if you look deeper, you’ll see the obvious connection:  both offer ideas for niche practice. This article, Lawyer’s specialty:  Advice for gay, unmarried couples, Pittsburgh Post Gazette (2/27/06) describes a biglaw […]

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Niche Blogs

February 19, 2006 by Carolyn Elefant

Kevin O’Keefe of  Lex Blog has a post on niche blogging, summarizing tips by Darren Rowse on choosing a niche topic.  The tips include selecting a topic that interests you, where there’s not yet much competition and which will offer enough content.  These tips are particularly important these days in starting a law related blog, […]

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Changing Practice Areas: Harder for Biglaw Than Solos

February 13, 2006 by Carolyn Elefant

It’s rather ironic that lawyers at a 1000 person mega-firm, with specialized departments galore, apparently have a more difficult time changing practice areas than solos.  At least that’s the impression that I gathered from reading this somewhat depressing article, Retooling Strategies by Gail Cutter (NYLJ Feb. 10, 2006), which discusses the difficulties and risks that […]

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More on Why Niches Are Delicious

January 19, 2006 by Carolyn Elefant

As I pointed out in this earlier post, finding a niche can help grow your practice.  And, as Tom Kane pointed out months ago (don’t know how I missed it), a niche can help a solo survive in the big city.  And now, there’s yet another article, Finding a Niche (Jan. 2006) that describes how […]

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Finding a Niche

January 16, 2006 by Carolyn Elefant

This month’s buzz word must be “niche marketing,” (see here for my earlier posts on interesting niches).  Last Thursday, I listened in on the Nader Anise teleconference that I posted about here last week.  The mystery guest was The Pet Lawyer, Molly Gaussa and the focus of the call was Niche Marketing (Nader is offering […]

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The Never-a-Dull-Moment Legal Practice

December 25, 2005 by Carolyn Elefant

This article, The Spice of Solo Life, (Recorder, 12/27/05) profiles San Francisco solo Michael Blacksburg’s law practice, which has run the gamut from drafting animal trusts to preparing contracts for a triad relationship between two women and a man.  Actually, the bulk of Blacksburg’s practice is trusts and estates and landlord tenant law, but he […]

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