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Setting and Collecting Fees

Two Different Business Models of Free – Frequent Buyer Benefits

October 19, 2011 by Carolyn Elefant

As I mentioned in Marketing by the Numbers video, it’s 11 times more expensive to generate new clients than to attract business from existing clients. Existing or former clients already know you, so you don’t have to convince them to hire you. At the same time, because your clients are constantly inundated with marketing materials […]

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Solo Snags A Client from Biglaw Firm Willing to Work for Free

October 13, 2011 by Carolyn Elefant

It’s always inspiring to learn about a  solo who snags a plum client in a well-publicized case.   But the accomplishment is even sweeter when the solo beats out a major law firm that – get this – was willing to work for free. Though this kind of scenario doesn’t occur as frequently as many […]

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An Attorney Listing Site to Avoid If You Want To Avoid Ethics Problems

September 22, 2011 by Carolyn Elefant

Sometimes, a new concept emerges that’s never been done before because no one ever thought of it. That’s called innovation. But other times, there’s reason that the new concept hasn’t been done before: because it’s a downright stupid idea. Unfortunately, many lawyers can’t tell the difference between innovation and idiocy, which is the only explanation […]

Read more Mistakes/What NOT To Do 14 comments

Some Real Numbers for How Much Should A Solo Lawyer Charge

July 25, 2011 by Carolyn Elefant

You’ve heard all of the advice on setting rates for your services before. Stuff like, Pricing is an art, not a science. Don’t charge less than every other lawyer in town. Price your knowledge, not your time. All great advice, if you only had benchmarks. But where to find them? You can ask what others […]

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To Refer For A Fee or Refrain? That Is the Question For Solo Lawyers

June 1, 2011 by Carolyn Elefant

Should solo and small firm lawyers refer cases for a fee…or refrain?  It’s question largely unique to solos.  After all, when lawyers at a firm bring in business that is assigned to or handled by others, they typically receive an origination fee and may continue to collect a percentage of revenue subsequently generated by that […]

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Some Open Questions for Flat Fee Aficionados and Ethics Gurus

May 9, 2011 by Carolyn Elefant

Over the past few years, I’ve transitioned my practice from the billable hour to flat fees. For me, the flat fee works because most of the matters that I handle are, if not entirely predictable, then easily divided into discrete segments, each of which can each be assigned a set price. Though I can’t tell […]

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Making Your Clients’ Cases Pay for Themselves

April 22, 2011 by Carolyn Elefant

So here’s a hypothetical for you. Sympathetic client with an interesting and compelling case seeks to retain you. The client can pay something, but most likely not enough to see the case through. What do you do? (a) Send the client packing; (b) Take the case and treat it as pro bono or (c) Find […]

Read more Litigation & Courts: Policy and Practice 1 comment

Solos Can Provide Cover to DLA Piper Clients Who Can’t Pay Its $200k Cover

February 8, 2011 by Carolyn Elefant

So, last week’s big blogosphere news was that the DLAPiper, the world’s largest law firm has announced a mandatory minimum $200,000 annual cover charge for clients. New clients unwilling to commit to spending $200,000 annually on fees won’t be served, while existing clients who don’t meet the minimum billings requirement may be asked to leave. […]

Read more Big Law/Small Law 2 comments

Take Credit Card Payments With Your Phone

October 25, 2010 by Carolyn Elefant

Last week, my Social Media for Lawyers co-author Niki Black and I discovered Square, a neat app that essentially converts an iphone or other smart phone into a cash register, allowing users to accept credit card payments, and email receipts for both cash and credit card transactions. The app can be linked to a user’s […]

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The Retainer Letter As a Walk Down Memory Lane

October 22, 2010 by Carolyn Elefant

I may not be a contract aficionado like Ken Adams, but I love a good retainer agreement.  Though  clean, crisp language and brevity makes me swoon as much as any other lawyer, my affinity for retainer agreements reaches far deeper than the surface:  quite simply, I’m a sucker for the stories behind the the whereas […]

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