My Shingle

What Next, Solo?

January 29, 2014 by Carolyn Elefant

In one of those press releases-cum-SEO drivers that routinely crop up in my news aggregator, I noticed this announcement about Stephanie Fierro’s promotion from law firm associate to senior counsel at Frutkin Law, a mid-sized Arizona law firm.  Nothing out of the ordinary there – but what most caught my eye was that prior to […]

Read more MyShingle Solo 4 comments

Three TakeAways From The MeetUp With Priori Founders on Serving Small Businesses

January 27, 2014 by Carolyn Elefant

Last week, MyShingle held our second DC-based meet up featuring Priori Legal founders Basha Frost Rubin and Mirra Levitt. Though 48 people registered for the event unfortunately, the weather didn’t cooperate and between federal government shut-down, early law firm closings and unplowed roads, attendance was lighter than expected. Nevertheless, we still went ahead with the […]

Read more Announcements 0 comments

What’s Needed for Solos & Smalls To Innovate? A Legal Ethics Safe Harbor & Crowdsourced Ethics

January 24, 2014 by Carolyn Elefant

Solo and small firm lawyers account for roughly sixty-five percent of all attorneys. Unfortunately, as I’ve written before , solos and smalls are grossly underrepresented in the Reinvent Law space – even though solos and smalls have traditionally been (and in my view, still are) the driving force of innovation in the legal profession. Still, not […]

Read more Ethics Issues 7 comments

The Billable Hour Stifles Pricing Innovation

January 23, 2014 by Carolyn Elefant

Figuring out how much to charge isn’t just a conundrum for lawyers,  it’s common to most small businesses. For example, how many times have you as a lawyer, asked yourself or a colleague the same questions posed in this New York Times story, Businesses Go Creative on Pricing, Applying Technology. Many business owners struggle with […]

Read more Marketing & Making Money 3 comments

Why Doesn’t the ReinventLaw Include Practicing Solo and Small Firm Lawyers Or Counter-Views?

January 17, 2014 by Carolyn Elefant

I love TED Talks. Over the years, I’ve  shared a bunch of them at MyShingle. In many ways, Ted Talks are like a trip to the gym or an easy run: they make me feel both refreshed and virtuous without the sacrifice of a real lifestyle change needed for long term health benefits. Now, however, […]

Read more Future Fridays 4 comments

Should Lawyers Follow Clients Around the Web?

January 16, 2014 by Carolyn Elefant

These days, most consumers who decline to purchase a pair of shoes or jeans or car insurance from an online site are accustomed to discovering that jilted object of their interest is stalking them around the internet, turning up everywhere in the form of  “retargeting ads.” While many consumers find these ads downright annoying, for […]

Read more Ethics Issues 1 comment

SpeakeasyMarketingInc.com – Not Illegal, but Potentially Unethical Lawyer Marketing

January 15, 2014 by Carolyn Elefant

Like many other bloggers, I too am a frequent recipient of offers of dubious gifts like guest posts, info-graphics or paid back-links. Usually, I simply hit delete. But this most recent proposal that came through my inbox merits a shout out because it involves a company called SpeakeasyMarketingInc.com that works for lawyers – and engages […]

Read more Ethics Issues 1 comment

New Service for Solos and Smalls: Docket Hero

January 13, 2014 by Carolyn Elefant

Perhaps the best — and worst — aspect of a solo or small firm law practice is that no matter how much you plan, you’re always in for surprises. In some months, you may go from no clients on the horizon on the first of the month to an overflow docket a month later. Or […]

Read more Announcements 3 comments

Make Sure Your Website is Mobile Responsive – Lawyers and Law Service

January 10, 2014 by Carolyn Elefant

Mobile marketing is nothing new. Four years ago, I posted on the growing trend and the need for website redesign in a mobile-compatible manner. But back then, mobile was still a relative blip; now mobile has fully gained traction – though not everyone has kept pace (even MyShingle is not mobile optimized yet). This week’s […]

Read more Tech & Web 2 comments

Crazy Little Thing Called Speech

January 9, 2014 by Carolyn Elefant

Above the Law columnist Elie Mystal asks: should nasty commenting trigger an ethics probe? Absolutely not.  Moreover, as a vocal blogger often critical of ethics regulators and a practicing attorney dependent upon my law license for my livelihood, the fact that a law professor, of all people, would pursue this kind of action against a […]

Read more Ethics Issues 6 comments