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Solo & Small Law Firms

Archive for March 2007

A Cool Marketing Idea from Sharmil McKee: The Harpers Index

I’ve always enjoyed the Harpers Index and its ability to convey so much information in so few words.  So that’s probably why I was so impressed with Philadelphia based attorney Sharmil McKee’s marketing sheet entitled Interesting Facts About Sharmil McKee.  In contrast to a lengthy firm resume, the fact sheet offers just the facts such…

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Quick Tech Tips for Solos

For those planning a technology “spring cleaning,” consult this article, Ten Must Have Web Sites for Solo Practitioners (law.com, 3/12/07) by Rick Georges, of Future Lawyer and Solo Lawyer.  Georges identifies ten nifty applications, some of which like Zillow, Wikipedia, Google Maps and e-fax I’d consider myself a power user, while others like  I’m eager…

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Second Life for Marketing

In this post at Legal Blogwatch, I highlighted this article, Fantasy Life, Real Law from the ABA Journal (March 2007) on how lawyers are using the virtual community Second Life.  While some lawyers have set up virtual offices on Second Life, others use the site to make connections with real world clients. As I wrote…

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Don’t Forget to Self Google

Over here at my beat at Legal Blogwatch, I posted an article that shows the importance of regularly running Google searches on yourself, not for the sake of vanity, but necessity.  Through searches, you may find that you’re the subject of defamatory comments in various chat rooms.  Though there may not be much that you…

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