Make Sure Your Website is Mobile Responsive – Lawyers and Law Service

Mobile marketing is nothing new. Four years ago, I posted on the growing trend and the need for website redesign in a mobile-compatible manner. But back then, mobile was still a relative blip; now mobile has fully gained traction – though not everyone has kept pace (even MyShingle is not mobile optimized yet).

This week’s New York Times’ You’re the Boss column features a great piece on mobile optimization and its importance. One interesting factoid from the article: more than half of purchases occur within an hour of an initial mobile search. Although that’s likely more true for restaurants or product purchases, even if consumers don’t necessarily purchase legal services right after making a search, the fact remains that many of those searches are taking place on mobile devices.

For that reason, an optimized mobile site is important – meaning that images and text should reformat should resize to fit the size of the screen that they’re on.  Here’s a good example of how it should look.  The rise of mobile also accounts for the increased popularity of one page design that allows users to scroll through easily for content on the desktop or mobile phone.

The Times article cites a couple of DIY products like Weebly or Wix that offer responsive design templates, as do other sites like Theme Forest that sell templates that you or a developer can install.  If you are hiring a developer to create a mobile responsive page, it is important to view the site on desktop, tablet and phone. Not only may you discover that the text runs together on the smaller screen but it may also not align properly on a desktop.

Is your website mobile responsive – and are you planning an upgrade? And what about the legal vendors you use – do they have mobile responsive sites too?  Share your experience in the comments below.

3 Comments

  1. shawn davis on January 14, 2014 at 5:32 am

    nice sharing , Lawyer referral services refer to lawyers in most areas of law,
    including but not limited to criminal law, family law, real estate law,
    personal injury, estate planning and administration, employment law and
    insurance law.



  2. Jerry C. Allen on February 14, 2014 at 7:01 pm

    individuals should have up to date information about their lawyers and as well as their services must b monitored so that choosing the right lawyer become easy for them when it is required to get best services. Each lawyer has the ability to the best of their level.



  3. Nina Knierim on June 30, 2014 at 4:17 pm

    I love this post and think that this is a very relevant topic for today’s legal professionals, especially solos. I spend the majority of my day reaching out to solo attorneys to convince them that now is the time to update the UI/UX of their sites to be mobile/tablet friendly, to move away from the old school directory style web pages, and interact and build a presence on social media. Today, a website as well as social media channels like Yelp, Facebook,
    Twitter, Blogs, etc. are extremely important to developing and
    maintaining a pipeline of clients– as it is where clients check the reputation and credentials of attorneys they are considering hiring.

    Nina Knierim
    One-400.com



Leave a Comment