Inspiring, Celebrating & Empowering
Solo & Small Law Firms

Make Money Monday: Automating Marketing Tips

August 19, 2019

For today’s Make Money Monday, here’s a quick summary of Gyi Tsakalakis’ talk Plus ca change, plus c’est la meme chose  – discussing how lawyers can engage with consumers online, and offering some easy ways to implement. You can view the full video above. Gyi’s talk covers Mail Chimp (at 8:00) to send recurring communications,…

How Tech Competence Can Help Attract Clients

June 6, 2019

By now, 36 states have adopted some version of the ABA’s updated Model Rule 1.1. duty of tech competence which requires lawyers to keep abreast of the benefits and risks associated with relevant technology.  But…

Is Your Law Firm Delivering What Today’s Clients Want?

June 3, 2019

A recent  study by  Deloitte  reveals what today’s consumers want – and sad to say, it’s not anything that remotely resembles what today’s law firms offer.   Take a look at this summary chart from…

Make Money Mondays: Summer Projects

May 28, 2019

Although summer conjures up visions of lazy weekends by the pool and hectic family vacations, for me, summer has always been the season to move discretionary projects off my checklist.  With many of the forums…

Announcement: Speaking in DC

May 28, 2019

I’m excited to announce that I’ll be speaking at a Table Talk lunch event here in Washington D.C. for Women Owned Law on June 5, 2019. Details below – hope to see you there! Women…

Make Money Mondays: Security As A Selling Point, Part II

May 20, 2019

Eight and a half long years ago, I suggested that solo and small law firms share their security practices with clients as an added selling point for their practices. Of course, back in 2010, many…

Mom Owned Law Firm Interview with Rene Heinrich

May 15, 2019

As a mom and step-mom, Heinrich has a nuanced view of motherhood that she channels in her work. Particularly, when practicing family law, she focuses on collaborative child-centered divorce, and has empathy for other parents…

Don’t Sell What You Do But What Your Clients Can Do If They Hire You

May 14, 2019

This morning as I strode through metro en route to my office, I spied a green column emblazoned with a checklist of items – hotdogs, plates, charcoal and lights and a tagline that read “BBQ,…