Inspiring, Celebrating & Empowering
Solo & Small Law Firms

Marketing By the Numbers, Part 2

June 27, 2017

Marketing by the Numbers, Part 2 About seven years ago, I created a 13-minute video entitled Marketing By the Numbers, where I showed, through the power of data, the rationale behind many recommended marketing practices. Although the stats that I used (particularly those regarding social media and mobile devices) may now be outdated, the marketing…

Why Regulators’ Ban on Avvo Hurts Not Only Consumers But Solo Lawyers

June 27, 2017

A few years back, my mischievous little bichon shitzu, Sadie managed to hop up on to the kitchen table, knock a rotisserie chicken off the table and along with her “sister” – our 90-pound Old…

Making Sure Your Law Firm Goes Down in History

June 22, 2017

Some law firms make history, others write their own history.  At least, that’s what I gathered from this Humphrey Keenlyside’s article  in Bloomberg, discussing the apparent tradition of large law firms producing an auto-biography of…

A How To Guide on Using the MyShingle Online Legal Job Board

June 19, 2017

Last week, MyShingle soft-launched our online Job Fair for Solo or Small Law Firms seeking to hire law students or new lawyers as interns, clerks or associates or for temporary or project-based work; Legal Tech…

ravel screenshot

How Long Before Ravel’s Commitment to Free Law Unravels After the LEXIS Acquisition?

June 9, 2017

Remember Ravel  – that cool legal research system that was ever so generously scanning every book in the Harvard Law Library to make it all available online at no cost?  In yesterday’s big legal news,…

MyShingle Announces OnLine Legal Job Fair for Solos & Smalls and Legal Tech Companies

June 6, 2017

As part of MyShingle’s recent facelift (more on that in a subsequent post), today, we announce the launch of our online job fair. Because the entire law school recruiting process and job fairs revolve around…

Make Money Mondays: Seasonal Marketing – Summer Specials

June 5, 2017

I’ve written previously about the concept of seasonal marketing  for law firms – that is, offering limited-time services that have some connection with a holiday or season. So for example, around Memorial Day or Veteran’s…

An Update on Jenkins Law Library Resources: One of The Best Kept Legal Research Secrets

June 1, 2017

Although legal analytics are all the rage in legal research tools, for many solo and small firm practitioners, these new developments don’t  yet have much relevance. For starters, many of the analytics tools are priced…