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Solo & Small Law Firms

Certifiably Niche

July 26, 2017

Today’s headlines are rife with plenty of tech topics that could conceivably form a niche practice. From sci-fi sounding topics — like  internet of things , wearable tech ,  bitcoin and crypto-currency ,  micro-chip implants on employees — to changes in existing trends such as a rise in Hispanic-owned businesses to newer and less costly…

What’s Next Solo: Dan Lear – From Lawyer to Avvo Industry Relations

July 25, 2017

Name: Dan Lear Current Position, company and what your company does. I am currently the Director of Industry Relations at Avvo. Avvo connects people to the quality legal help they deserve through industry-leading tools and…

Too Often, Bar Associations Solve the Symptoms, but Not the Sickness

July 24, 2017

Skimming through my aggregator, I came across a ludicrous article entitled Five Ways to Be Secretly Productive At a Meeting . Suggested activities included doodling, practicing mindfulness and daydreaming. In reading the post, however, the…

Even When Big Data Favors Your Clients, Doesn’t Mean You’ll Sleep at Night

July 14, 2017

These days, the legal industry is obsessed with data . In my view, that’s a positive trend. Access to large amounts of information outside of any single lawyer’s experience yields trends that enable us to better…

Trading Big Law for Legacy

July 11, 2017

For a quarter of a century, superstar commercial litigator Roberta Kaplan  was what I like to call “big law famous.” In other words, I imagine that  Kaplan, a litigation partner at powerhouse law firm Paul…

Even Court-Appointed Criminal Work Needs to Be Treated Like A Business, Not a “Vocation” For Solo Lawyers

July 10, 2017

If you had a long-time client who failed to pay his bills on time year after year, and consistently leaving you with shortfalls, at some point, you’d simply stop taking his cases and search for…

Niche Law Practice and the Business Model

June 29, 2017

Niche law practices are nothing new. This blog contains dozens of posts  that either describe an interesting and emerging niche practice or profile lawyers with unique niches. My blog doesn’t hold a monopoly on niche…

Marketing By the Numbers, Part 2

June 27, 2017

Marketing by the Numbers, Part 2 About seven years ago, I created a 13-minute video entitled Marketing By the Numbers, where I showed, through the power of data, the rationale behind many recommended marketing practices.…