All too often, I hear lawyers bemoan their inability to compete in crowded markets. Often, they view the obstacles as a matter of cost. Lawyers either complain about the enormous expense of SEO to break through to the first page of Google in a competitive practice area, or about being undercut on price by other…

Read More

When it comes to pandemic pastimes, there’s nothing more old school than the humble jigsaw puzzle. Though I did my share of puzzles as a kid, as did my daughters, I’ve never been a rabid fan.  For starters, putting the puzzle together seemed like an awful lot of effort for something that’s later torn apart…

Read More

In theory, we’re all aware of the power of one – like the power of writing one true sentence or lighting one candle instead of cursing the darkness, or one shot heard round the world that birthed a new nation. On the flip side, we’re also suspect of the value of one, because one can…

Read More

For years, legal futurists have lamented that the legal profession hasn’t been able to develop fully do-it-yourself products with the same widespread adoption rate as Turbotax. Most commentators blame outdated ethics rules and protectionism for the lack of success but in truth, the fault lies with clients.   Because many clients don’t want a DIY solution…

Read More

Granted, I often pat myself on the back for being ahead of the curve. But even this is too much.  No way I knew a year ago when I recommended Holiday Phone Calls as an alternative to cards that just three months later, we’d fall deep into an all-encompassing  pandemic that has complicated the sending…

Read More

Several years after my husband’s death, I decided to try my hand on some of the dating apps. Thanks to phone cameras, editing tools and filters, posting a few flattering pictures for my bio wasn’t much of a challenge — but coming up with a dating profile was nearly impossible.  For starters, I hadn’t dated…

Read More

With a presidential Election Day less than 24-hours away, the entire country is on edge, awaiting results.  But it’s not just the inside-the-Beltway crowd here in my area who will be impacted by the outcome.  The election will have repercussions for most of your clients and prospective clients, whether individuals, small businesses, non-profits or public…

Read More

On at least one level, most legal services are transactional.  Lawyers enter into representation agreements with clients to perform a service: drafting an estate plan, representation in a DUI case, negotiating separation terms and a settlement for a divorce.  Some engagements are completed in a matter of weeks while others can go on for years. …

Read More