Posts by Carolyn Elefant
Making Sure Your Law Firm Goes Down in History
Some law firms make history, others write their own history. At least, that’s what I gathered from this Humphrey Keenlyside’s article in Bloomberg, discussing the apparent tradition of large law firms producing an auto-biography of a sort, tracing a firm’s history from its humble beginnings to its current powerhouse status. Kennlyside writes that law firm…
Read MoreA How To Guide on Using the MyShingle Online Legal Job Board
Last week, MyShingle soft-launched our online Job Fair for Solo or Small Law Firms seeking to hire law students or new lawyers as interns, clerks or associates or for temporary or project-based work; Legal Tech Companies looking for new lawyer hires, or for interns, beta testers, secondments, advisors or board members; and Law Students and…
Read MoreHow Long Before Ravel’s Commitment to Free Law Unravels After the LEXIS Acquisition?
Remember Ravel – that cool legal research system that was ever so generously scanning every book in the Harvard Law Library to make it all available online at no cost? In yesterday’s big legal news, LEXIS announced that it had acquired Ravel, and will incorporate Ravel’s offerings – both its free Harvard caselaw file and…
Read MoreMake Money Mondays: Seasonal Marketing – Summer Specials
I’ve written previously about the concept of seasonal marketing for law firms – that is, offering limited-time services that have some connection with a holiday or season. So for example, around Memorial Day or Veteran’s Day, a law firm might offer discounted services to veterans. Of course, seasonal marketing can go awry also – as…
Read MoreAn Update on Jenkins Law Library Resources: One of The Best Kept Legal Research Secrets
Although legal analytics are all the rage in legal research tools, for many solo and small firm practitioners, these new developments don’t yet have much relevance. For starters, many of the analytics tools are priced out of solo and small firm budgets. Moreover, many of the courts where solos and smalls practice often involve unreported…
Read MoreGoogle’s FREE Primer App Puts Many Pricey Legal Marketers To Shame.
I’m not sure how I missed it, but at the end of 2015, Google formally launched Primer , a free, sleek app that delivers bite-sized marketing lessons to help companies of all sizes build their businesses. Since then, Google has continued to update the app with new tutorials for small businesses developed by national experts…
Read MoreWhy Lawyers Must Always Be Sure To Have Clean Briefs
Earlier this week, while I was running word searches though the legislative history of a statutory provision (using Hein Online, one of the many resources available through the amazing Jenkins Law Library ), I stumbled across some language that seemed awfully familiar. When I clicked on the term, I was taken to the written testimony…
Read MoreLet MyShingle Salvage Your Summer With a FREE Chromebook Giveaway Sweepstakes!
In just five days, Memorial Day weekend will herald the official start of summer – though recent events may have already put a damper on your plans. For example, with a ban on laptops in airport cabins still up in the air (pun intended), you may be fretting about how you can take that long-planned…
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