Web & Tech
Update on Video
Here’s a round up post on my Legal Marketing Blawg posts on video. Using Skype for a Marketing Competitive Edge (March 21, 2011). Online Video Now First Stop for Consumers (March 29, 2011) Create a Free Search Story Video for Your Website(APril 12, 2010) Why Lawyers Should Incorporate Video into an Online Marketing Strategy (January…
Read MoreUPDATE: Can You Spell I Went Overboard? Try I-L-T-S-O
Update [May 3, 2011 – I’ve made a few more cuts to the post] Update [April 17, 2011]: Last Friday, I posted the entry below, which was critical of the newly formed International Legal Technical Standards Organization and its proposed tech standards. There, I argued that the proposed standards as overkill, and the entire effort…
Read MoreAlways On
A few days ago, I called a colleague at a mid-sized energy firm who’s known for a particular niche. As we chatted, I remarked how it was odd that we’d never run into each other at industry conferences to which she responded that she rarely does facetime these days. Doesn’t need to. My guess is…
Read MoreBook Review: Virtual Law Practice: A Useful Guide for Virtually Any Kind of Law Practice
Libraries may be nearly obsolete, but somehow we can’t rid ourselves of Melvil Dewey’s fetish for classifying books. We cabin books into narrow, topical silos – the business book, the practice management book, the substantive law treatise – and gravitate to those directly related to our interests, while ignoring the others. If I didn’t blog…
Read MoreGuest Blogging, Part II
You know the saying that bad facts make bad law. That’s what came to mind when I read Jay Fleischman’s response to my original post, Just Say No to User Generated Content. Whereas I’d argued that providing user-generated content to others is exploitative, Jay responds that there are benefits to be had by guest blogging.…
Read MoreBespoke or Be-Gone: Lessons from the E-discovery trenches
Make way for John Henry, Round 2 . Just as the steam-engine rolled over John Henry, recent advancements in e-discovery technology similarly enable machines to accomplish the work formerly performed by a team of 500 lawyers, reports the New York Times. Moreover, not only do computers perform e-discovery less expensively, but also with a precision…
Read MoreJust Say No To Free Use of Your User-Generated Content
Conventional, 21st century wisdom says that content wants to be free. That content isn’t worth paying for. That “exposure” in exchange for content is sufficient reward. Funny thing is that those who try to sell you this line don’t have content. And not only do they want yours free, but they want to profit off…
Read MoreCDLs Putting Us Other Solos to Shame
For the second year in a row, Scott Greenfield is running a contest for the best criminal law blog post for 2010. Because I’ve been so busy these days, I only read a handful regularly – though I also visit posts with headlines that catch my eye or that friends highlight on Twitter or FB.…
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