Web & Tech
Make MySpace Your Space
One of the keys to successful marketing is to find yourself a place which hasn’t been saturated by lawyers. Thus far, MySpace is one of those spaces and as Kevin O’Keefe of Lex Blog reports, that’s why it’s been a successful marketing spot for 28 year old lawyer Anicia Ogonsky, otherwise known as legallyblondepa. In…
Read MoreI’m quoted in a story on blogs
Jason Krause has this article, Making Rain on the Net in the August 2006 edition of the ABA Journal. Not until I read the article and saw that I’d been quoted did I remember being interviewed for it – I was on travel in Las Vegas at the time. The article is particularly interesting, because…
Read MoreCool marketing lessons from an Ivy League drug lawyer and an offbeat U-tube commercial
From brainy Professor Bainbridge’s blog, of all places, I learned about the coolest, most expertly executed marketing idea I’ve seen in a while: a You Tube video by California criminal attorney Allison Margolin. Why does the video work? Several reasons. First, the video gives Ms. Margolin’s potential clients an opportunity to see what’s she’s like…
Read MoreIt’s All About Your About Page
Did you ever visit a weblog, only to puzzle over the main point of it? As more and more weblogs are given practice specific names (e.g., California Estate Planning Practice Blog), that’s less of an issue. Still, as Kevin O’Keefe points out in this post, it’s worth your time to offer readers an easy to…
Read MoreFree Technology For Louisiana Lawyers
Eight months after Hurricane Katrina, the legal community remains affected by these types of impacts. But lawyers have not forgotten their Louisiana colleagues. Efforts include those by the Indiana Bar , which held its spring getaway meeting in New Orleans and this free technology assistance offered by several bar associations to assist Louisiana attorneys and…
Read MoreWhat Do Romance Novelists and New Lawyers and Bloggers Have in Common?
What do romance novelists and new solo lawyers and bloggers have in common? All have within them the potential to catapult to success as the result of Internet technology. Whereas back in the mid-1990s, the Internet and the dotcom boom turned many ordinary folks into gazillionaires in unbelievably short periods of time, today the Internet…
Read MoreMore Reason to Jump on the Blogwagon Now
This article, Blogs Continue to Multiply reports that currently, there are 35.5 million blogs, 60-75 times more than were online just three years ago, with 75,000 new ones born daily. In some ways, it seems like information overload – who could read so many blogs – but I still think the trend bodes well for…
Read MoreBlogging: For Love or Money?
Ben Cowgill has a two part expose (here and here) on a new era of stock content (and stock links) in blogging. David Giacalone reminds us that he addressed the issue of ghostblogging (wondering whether it will ruin the authenticity and personality of blogging); David also notes Joel Schoenmeyer’s post here (arguing that bloggers who…
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