VSS – Very Simple SEO for Lawyers

It’s been in the works for a while, but I can finally announce that I’ll be contributing to Nolo.com‘s new Legal Marketing Blawg and I’ll also be hosting one of their ads at my site which should be up and running in a couple of days.  I’ve always been a huge fan of Nolo publications…

Read More

Should Lawyers Accept Ads on Their Blogs? Why Not?

[Above is the video that inspired this post (HT www.twitter.com/chrisbrogan)] Even as many bloggers have looked to advertising as a way to generate an income stream from their blogs, up until relatively recently, I didn’t think that lawyers should include ads on a law firm blog.  (I realize that you’ve seen ads at MyShingle but…

Read More

Imagining Your Blog Audience

One of the best parts of blogging is the conversations it allows you to have with readers.  And if you don’t know who your readers are, well, then, imagine them, as I posted in this guest-post on Grant Griffiths’ Blog for Profit site.   Here’s a quick excerpt, but you should go over to Grant’s site…

Read More

Re-Release of Social Networking Group

I’m releasing an updated version of my Social Networking for Lawyers Group.  This version contains some more information on Twitter, a diagram of the Social Networking Continuum and a sample email showing how you might approach online connections to develop an offline relationship.  If you’ve already downloaded the first version, you will automatically receive the…

Read More

Social Networking Continuum

I’ve just updated my online book on Social Networking — it should be available for download in the next day or two (if you’ve already downloaded a copy, you’ll automatically receive the update).  But I thought I’d share a diagram that I’ve included in the new version, which focuses on the intermediate step of taking…

Read More

Making the Most of Solosez

In a response to my last post, the Underground Solo Railroad, a reader wrote asking for advice on the best way to manage Solosez, the ABA Solo listserve that’s now grown to 3500 members.  Without a doubt, the listserve generates over one hundred messages daily.  Though I joined the group when it stood at a much…

Read More

The Underground Solo Railroad

Remember the Underground Railroad, the hidden network of safe houses and secret routes created by abolitionist sympathetizers to help slaves escape to freedom during he pre-Civil War era?  After spending time in the company of my fellow solos at the National Solo and Small Firm Conference this past week, I realized that another type of…

Read More