Posts Tagged ‘make money mondays’
Make Money Mondays…Or Not: The $17 Incorporation Special
Fafinski, Mark & Johnson (FMJ), a seventeen-year old, mid-sized Minnesota law firm is poised to embrace 2017 with a 17-themed special of its own: offering new business incorporations for just $17.17 – plus expenses, reports the Star Tribune . The goal behind the $17-special is two-fold. First, the firm wants to help more fledgling businesses…
Read MoreMake Money Mondays: Post-Election Day Posts
Although the 2016 presidential race pitting Hillary Clinton against the Donald Trump has dominated the news for the past year, the reality is that the outcome of tomorrow’s election is unlikely to have an immediate impact on most voters. By contrast, thirty-four states have a combined total of 157 propositions on the ballot that will…
Read MoreMake Money Mondays: Experience Experiential Marketing
Welcome to the twenty-first century, where thanks to a mix of rebranding and technology everything old is new again. Thus, yesterday’s nomadic fly-by-night lawyers doing business out of the back seat of their car are now glamorously lean, pre-paid legal and Hyatt Legal Services – once unflatteringly regarded as the McDonalds’ of legal services are now…
Read MoreMake Money Mondays: Marketing Outside of Your Box
We’re all familiar with the saying “think outside the box.” That phrase came to mind recently when I stumbled across a pair of posts —Networking With People Outside of Your Industry , Harvard Business Review by Dorie Clark and Five Smart Reasons to Create Content Outside Your Niche (Hubspot.com, August 10, 2016) by Larry Kim…
Read MoreMake Money Mondays: Mini Legal Service Packages, Take Two
Most lawyers are familiar with, and skeptical about offering mini legal services packages – which is really just a fancy name for unbundling . In other words, in contrast to a full service experience, from advice about a particular corporate entity or estate plan to drafting the plan, filing it with the Secretary or Probate Office…
Read MoreMake Money Mondays: Which of These 30 Elements of Customer Value Do You Offer Your Clients?
What makes a product or services appealing to customers or clients? For lawyers, most of us would say that most clients retain us because we’re in the business of solving problems. But that response is too limiting and may be costing us valuable business opportunities. A recent Harvard Business Review piece by Eric Almquist explains…
Read MoreMake Money Monday: You’ve Got Some ‘Splainin to Do!
Remember the “I Love Lucy Show” where Lucy would get herself into some kind of scrape that she’d conceal from her husband Ricky – but then be forced to ‘fess up when he demanded, in his heavy Spanish accent, that “you’ve got some ‘splaining’ to do.” In doing so, sometimes Ricky wanted his wife to…
Read MoreMake Money Mondays: Uber or Lyft Your Clients
A few months ago, I pondered the ethics of lawyers engaging car services like Uber to transport potential or existing clients to their office or the courts. (You can bet that if there’s an “app for that,” there’s going to be 37 ethics rules for that as well). Back when I blogged about the ethics…
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