Marketing

Here’s a neat law firm business development idea reported in Scotsman.com, that initially struck me as a bit high end, but is actually quite feasible even for smaller operations.  The story reports that Pinsent Masons, an international law firm with offices in Edinburgh and Glasgow have launched a service to keep clients up to date…

If you’re still interested in registering for the upcoming Business Building Accountabilty Club, scheduled for December 5, there’s still time…up until midnight tonight. To view more details on the event and/or to register (there’s no cost), visit this link. And for those who have already registered, watch for the agenda and course materials in your…

As 2007 draws to a close, I’m anticipating my 5th Anniversary of blogging at MyShingle and the long awaited release of my book, Solo by Choice: How to Be the Lawyer You Always Wanted to Be. Yet, while I’m in the mood to celebrate, at the same time, I find that I still have a…

This week, Duct Tape Marketing features a post about SCORE, a non-profit association dedicated to entrepreneur formation, growth and education. Among its many services, SCORE can match you up with a counselor who can help with your business plan or advise on other issues related to getting a business off the ground. What most lawyers…

Michael Melcher, author of the The Creative Lawyer reminds us here of the huge impact that a mention in a good old fashioned media source can have on blog traffic or book sales. Melcher reports that after his letter to the editor appeared in the New York Times, traffic to his blog increased substantially and…

It’s not often that solo and small firm lawyers get a mention at Above the Law, a terrific site that focuses primarily on biglaw and celebrity lawyer gossip. So I was disappointed to see that when solos finally do get a shout out, it’s to this list of marketing tips that makes us look like…

Perhaps you’ve just started your firm, and you’re already tiring of those “informational” interviews and “getting to know you lunches” with more experienced attorneys. Of course, you’ve met some jerks, but on the whole, they’re all nice enough, incredibly supportive and genuinely interested in helping you out with advice and war stories. But at the…

Over at some of the more conservatively inclined blogs, like Overlawyered, there’s some interesting discussion over whether conservative judge and jilted Supreme Court nominee Robert Bork betrayed his conservative principles by suing the Yale Club for $1 million (both compensatory and punitive damages) for injuries sustained following Bork’s fall from a dais a speaking event…