Posts Tagged ‘make money mondays’
Make Money Monday: Show Off Your Clients & Colleagues
For decades, the imaginary Christmastime world of Santa and elves and the North Pole settles into a real-time home in the acclaimed Macy’s Department Store’s annual Holiday Window Display. But in true 21-st century fashion, this year, Macy’s will play IRL host to another type of ethereal universe that exists only online: Facebook. According to…
Read MoreMake Money Monday: Using Law Firm Technology To Make Your Practice Faster, Better & Cheaper.
Back in the day, better, faster and cheaper was unattainable for most lawyers. If clients wanted the job done quickly, they could expect to pay a premium while sacrificing quality. Meanwhile, clients paying bargain basement prices would get what they paid for: substandard quality delivered in an untimely manner. Today, not only has tech…
Read MoreMake Money Mondays: Mommy-Doggie Sweaters Show Why Niche Marketing Works
Over the weekend, I did a little shopping for a couple of inexpensive sweaters to wear on casual workdays at my office now that the cooler weather is likely to stick around. Casing the mall, I found a couple of possibilities under $25, but even then I couldn’t make up my mind. In each store,…
Read MoreMake Money Mondays: How Not to Blog: A Reprisal
Seven years ago, I penned a post, How NOT to Blog at the now defunct Nolo Legal Marketing Blawg . Clearly, my influence is very limited because the offenses that I cited – from undated posts, lack of attribution, reliance on unpaid crowd-sourced content to make a buck and posts without links – remain common…
Read MoreMake Money Mondays: Virtual Meeting, Real Food
Never eat lunch alone, say master networkers like Keith Ferrazi. But in today’s hectic world, getting together for lunch is easier said than done. Still, a lawyer’s got to eat, right? Enter an elegant solution to this common problem: eatNgage.com , a platform that lets you set up a virtual meeting, demo or webinar with…
Read MoreMake Money Mondays: Give a Little Away
My regular readers are well familiar with my obsession with farmers’ markets and the marketing lessons harvested therefrom. But this week’s marketing lesson from the Farmer’s Market about the value of giving a little away to draw more business later on – couldn’t be more timely in light of my upcoming FREE Webinar, Seven Figure…
Read MoreMake Money Mondays: Diversify Your Client Portfolio
If you’re not making the money you’d like, the most obvious solution is to find more clients. But before you start spending thousands of dollars on SEO, first take some time to think about what kinds of clients you need to find to create a sustainable practice. This article by Morra Adams-Mele in Entrepreneur breaks…
Read MoreMake Money Mondays: Is It Time to Recalibrate Your DIgital Marketing Tools?
Last week, a tweet from Keith Lee confirmed that Avvo , the controversial lawyer review site planned to remove contact information from attorney profiles. Potential clients can still contact lawyers through a portal (no word about confidentiality precautions there) but lawyers must pay for a profile for contact information to appear directly. Avvo’s new policy…
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